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Copy of Love Yourself

Liat Moradi believes that true beauty begins within us. When a woman loves herself she radiates it to the outside world. But at the same time, the garment she wears helps her express herself in a way that captures her essence.

This strong belief led Liat to create her brand’s symbolic statement -
“Love yourself. True beauty is a reflection of your soul.”
Golden Frame

luxurious golden frame with the brand’s symbolic statement - "Love yourself. True beauty is a reflection of your soul."
Spade Art

Gold frame wrapped in black velvet fabric And inside she embroidered a fine red velvet fabric. Hand-stitched with buttons in shades of red, black gold and white in the shape of a spade which reflects both Liat's personal aesthetics and the spirit of the brand.
Location - SoHo, NY

The pop-up is located in the heart of SoHo. which is considered one of the most beautiful and interesting areas in Manhattan. Designer boutiques, luxurious chain stores and prestigious art galleries can be found there. The area is known for elegant facades of houses decorated with iron castings and stone-paved streets and serves as an atmospheric background for the fashionable crowd that flocks to the luxury restaurants and the hot entertainment spots at night. All of these create a luxurious atmosphere, full of style that fits perfectly with Lamore's I believe.
Window Display

The window display tells the story of L'amor and reflects the values ​​of the brand as a creator of high-end, luxurious fashion in the bold colors of red, black and gold. It can be seen as design elements full of power and passion. A fine velvet red carpet, a golden mirror tray and in it a luxurious golden frame with the brand’s slogan - the sentence for Love yourself, true beauty is a reflection of your soul... Champagne with a golden diamond jewel that falls on the carpet and gives it a sparkling and bright look. Dolls with key items of the collection. All of these emphasize the main mission of Lamor and thus creates an atmosphere of strength and power in the spirit of self-love.

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